Tuesday, June 18, 2013

Ford F-150 Named Best Light-Duty Pickup Truck

Ford F-150 Named Best Light-Duty Pickup Truck

ST. CLAIR SHORES, Mich.- We already knew that the 2013 Ford F-150 was Built Ford Tough, but it has now been confirmed by Pickuptrucks.com and Popular Mechanics Magazine. In a challenge conducted by the magazine and website, the 2013 Ford F-150 was named Best Light-Duty Pickup Truck after beating out five competitors!

The 2013 F-150 went head-to-head against five competing trucks, including 2014 models in performance competitive events. Placing either first or second in 11 out of 13 rigorous performance events like 0-60 acceleration, braking, overall handling, towing and fuel economy, the 2013 Ford F-150  definitely earned the Best Light-Duty Pickup Truck title!

Proving why the F-Series has been the best selling pickup in America for more than 30 years, the 2013 F-150 was recognized for its leading capability and performance. The 2013 model features up to 11,300 pounds of towing capability and best-in-class 3,120 pounds of payload! Learn more about the best light-duty pickup truck in our 2013 Ford F-150 Brochure.

Or, come check out our Warren Area New Ford Trucks and take one for a drive to experience all that it has to offer! We can also help with Second Chance Financing or help you find an earlier model year vehicle at our Used Car Dealership. Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Thursday, June 13, 2013

Ford Motor Company Now 2nd Greenest Brand In The World

Ford Motor Company Now 2nd Greenest Brand In The World

ST. CLAIR SHORES, Mich.- Over the past year we've shared with you the countless efforts that Ford Motor Company has initiated to become a more environmentally friendly business, and it's very apparent that these efforts are a huge part of the automaker's business strategy. The hard work is paying off, and Ford Motor Company is now the 2nd Greenest Brand in the world according to Interbrand!

Multiple initiatives have skyrocketed the brand 13 spots to Interbrand's #2 Greenest Brand in the world. Much positive attention now surrounds Ford's electrified and hybrid vehicles, but the brand continues to invest generously in R&D. Specifically, the new MyEnergi Lifestyle initiative encourages the adoption of Ford's eco-friendly vehicles by showcasing how consumers can save money and reduce their carbon footprint with efficient homes, smart home technology, and plug-in hybrid vehicles.

In addition, over the past six years Ford has drastically reduced the energy required by their manufacturing facilities, nearly 25%! Not to mention, the company's water stewardship strategy has been extremely successful, pushing the company more than halfway to its 2015 goal of reducing the amount of water needed to produce each vehicle to only four cubic meters.

Living up to its "Go Further" tagline, Ford Motor Company is now the 2nd Greenest Brand in the world! To join the automaker in their effort to reduce environmental impact, come see us to check out our Metro Detroit Area New Ford Trucks with EcoBoost engines, or any of the environmentally friendly vehicles at our Metro Detroit Ford Dealership!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Monday, June 10, 2013

Pairing Your Phone to SYNC

By Zach Nahas

ST. CLAIR SHORES, Mich. - Ford SYNC has been named the best in class infotainment system designed to help you keep your eyes on the road and stay connected to your world. At Roy O’Brien Ford, making sure our customers have a full understanding of the available features in their vehicle has always been a priority and with all of the new in car technology it is more important than ever.

Ford SYNC Logo

Having full time technical experts on staff helping pair phones and giving basic Ford SYNC tutorials to every SYNC customer is just the tip of the iceburg. We want to insure there is nothing standing in the way of you getting the full experience from this great technology.

Maybe you have upgraded, lost, or broken your phone, which would leave you without a connection to SYNC. Today I am going to walk you through the process of pairing a new phone to your vehicle, just in case you ever find yourself in this situation.

Don’t worry, it’s much easier than it seems..... Ready?!?

Step #1:  Turn your phones Bluetooth to “ON” in your phones settings. Find this by clicking your menu button then click settings. Once you are in your settings you will see Bluetooth, click that and switch it to on (stay in this screen on your Phone).

Step #2: Now in your vehicle, tap the phone button, this will bring you to the phone menu. If you had a phone connected in the past it may try to connect to it, don’t worry just scroll past it and select “Add Bluetooth Device.” Once you select “Add Bluetooth Device” hit “OK” to begin the pairing process.

Step #3: The vehicle is now ready for your phone to connect to it. On your phone, in the Bluetooth menu from step #1, you will see an option that says scan for device, select that option and your phone will begin to look for SYNC. Select SYNC from the list of available devices and your phone will connect to it and ask you to enter the password. The password can be found on your vehicles display screen.

Step #4: Now that the phone and vehicle are connected, the vehicle will ask you two questions on the screen.
1. Set as the primary device? Press OK and select Yes
2. Download Phonebook? Press OK and select Yes

Vuala!! Your new phone is now connected to Ford SYNC and ready to use! See, not so bad right? Keep in mind you can also add a second phone using these same steps. Hopefully this can help you pair your new phone in the future, and remember if you have any questions we are always here to help!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Thursday, June 06, 2013

Boating Tips on How to Stay Safe While Having Fun This Summer

Boating Tips on How to Stay Safe While Having Fun

ST. CLAIR SHORES, Mich. - With the sun shining brightly and summer in full effect, many will be taking their enjoyment out on the waters of our great state. While soaking up the sun on the boat and spending time with friends and family, it is easy to get caught up in the moment. That's why we want to give you a few boating tips on how to stay safe while having fun this summer:

Be Conscious of the Weather
Check the weather conditions for the day. Nothing ruins a boat trip like a sudden downpour! By being aware of what the weather is going to be like for the day, you avoid having your fun interrupted. Not to mention, if the weather turns rough you're out of harms way.

Follow a Pre-Departure Checklist
Just to make sure you aren't forgetting any safety rules or regulations, make a list and check it twice! By going over everything, you are prepared for anything that comes your way. Don't forget the sunscreen!

Use Common Sense
This is a big one: use common sense! Be aware of your surroundings, and trust your gut. If you get the feeling that something isn't right, or perhaps what you're doing isn't a good idea, don't do it. It's better to be safe than sorry.

Pick an Assistant
Make sure more than one person onboard the boat is able to operate it. If something were to happen to your driver, or if alcohol is being consumed, you need to make sure that you have a capable driver to get you back to shore. We recommend having at least one other person with you who can take charge if need be.

Make a Float Plan
Let someone know where you're going, and for how long you think you'll be gone. Especially if you're planning to take a trip across one of our Great Lakes, let somebody know your plans. A float plan can include the following: name, address, phone numbers of all the passengers; boat type and registration information; trip plans; and types of communication and signal equipment onboard.

Lifejackets are a Must
Did you know that 2/3 of drowning victims know how to swim? Be safe and make sure everybody onboard the boat is wearing a lifejacket; this is especially true for children.

Avoid Alcohol
Much like you wouldn't get behind the wheel of a car after you've been drinking, don't get behind the wheel of a boat.

Learn to Swim
If you're going to be in or around water, it's always important to know how to swim. Whether you or your children need to learn how, you can find local swim classes offered in the area. Remember, it's never too late to learn!

Take a Boating Course
Whether it's your first time boating, or you're experienced, it's important to be familiar with all current rules and regulations. It's always important to be educated and prepared for any situation that may arise. So do your research and be aware!

Vessel Safety Checks are Free
The US Coast Guard offers free Vessel Safety Checks to verify the presence and condition of safety equipment. At no cost to you, they'll come examine your boat and give you helpful safety tips and recommendations that you might need. They also offer virtual online safety checks, if you're short on time.

By following all of these boating safety tips, you ensure that you stay safe while having fun this summer. You should think of your boat much like your vehicle, and never be careless with driving or maintenance.

While we don't service boats, we can service your vehicle. If you have any questions or concerns about vehicle maintenance, stop by our Metro Detroit Area Ford Dealership and we can give you answers. If you're no longer interested in maintaining your current vehicle and are looking for something new, we have a great selection of Discounted Used Cars, and Low Mileage Pre-owned Trucks. So stop in and see us!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Tuesday, June 04, 2013

Ford Hybrid Vehicle Sales Break Full-Year Record in Five Months

Ford Hybrid Vehicle Sale Break Full-Year Record in Five Months

ST.CLAIR SHORES, Mich. - Ford Motor Company broke its previous full-year hybrid sale record in just the first five months of 2013, thanks to the automaker's vehicle line up that includes the Ford C-MAX Hybrid, Ford C-MAX Energi, and Ford Fusion Energi. Not to mention the increasing demand for hybrid and electric vehicles.

Ford Motor Company is doing all that they can to get as many hybrids to the market in order to meet the unprecedented customer demand for electrified vehicles. In 5 months Ford broke its hybrid vehicle sales record of 35,496 vehicles in 2010 with 37,000 vehicles through May, an increase of more than 375% over the same period last year! Now second only to Toyota in the number or hybrid vehicles it sells in the United States, Ford's U.S. sales analyst stated that Ford's success with hybrids has been energizing the whole company.

Ford's newest electrified vehicle addition, the Ford Fusion Energi plug-in hybrid, is expected to have its best sales month ever since its introduction to the market in February. Dealers can barely keep the hybrid vehicles in stock with their incredibly fast turn rates!

"Our all-new electrified vehicle lineup is drawing new customers to the Ford brand," said C.J. O'Donnell, Ford electrification group marketing manager. "We are growing our business by providing fuel-efficient products that don't force customers to compromise the design, technology and comfort that are available across the Ford lineup."

In fact, the Ford C-Max Hybrid and Ford Fusion Hybrid have attracted customers from competing brands. The new lineup draws many customers from both Toyota and Honda, most of the conquest sales coming from Toyota. Plus, Ford now ranks No. 1 in fuel economy customer satisfaction by J.D. Power, beating Toyota for leading efficiency in every area where both companies are competing.

Ford Motor Company provides its customers with the power of choice! And as your Ford Dealer, we give you the power of choice too. Visit our Warren Area Ford Dealership where we can help you with anything from Kelley Blue Book Values, to Auto Financing, to Discounted Used Cars!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Thursday, May 30, 2013

2013 Michigan Humane Society Mutt March - June 2nd

2013 Michigan Humane Society Mutt March - June 2nd

ST. CLAIR SHORES, Mich.- Roy O'Brien Ford is proud to be the main sponsor of this year's 2013 Michigan Humane Society Mutt March on Sunday, June 2nd from 8am-12pm in Grosse Pointe Shores! Join hundreds of animal lovers for a scenic walk around the beautiful grounds of the Edsel & Eleanor Ford House! Come out to help raise funds for the tens of thousands of animals the Michigan Humane Society cares for every year!

Every dollar raised will help the Michigan Humane Society care for thousands of animals each year through its lifesaving programs, including: adoption, cruelty investigation, emergency rescue, reuniting lost animals with their families, humane education, and legislative advocacy.

We are so excited to be the main sponsor of the 2013 Michigan Humane Society Mutt March on June 2nd, so join us for an exciting day at the Edsel & Eleanor Ford House to help out the animals! See you there!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Wednesday, May 29, 2013

Ford Motor Company Increases Production To Meet Demand

Ford Motor Company Increases Production To Meet Demand

ST. CLAIR SHORES, Mich.- We've got great news to share about Ford Motor Company and the auto industry as a whole! A recently revitalized demand for autos in the United States has followed years of cost reductions, plant closings, and battles with U.S. unions. And as demand continues to increase, Ford Motor Company announced they will boost production to meet the demand for their cars and trucks in North America by increasing manufacturing and shortening summer shutdowns.

While most of the region's Ford Motor Company manufacturing plants usually shut down for two weeks during the summer, the automaker has announced that as part of the plan to meet North American demand, the usual summer shutdown at most plants will be shorter.  This year, plants will only shut down for one week, instead of two, adding 40,000 units of capacity.

The ultimate goal is to increase North American manufacturing capacity to 200,000 vehicles. In addition to reducing summer shutdowns, Ford has added workers to make up a third shift at its Kansas City and Detroit assembly plants. Adding a third shift means the plants will be working beyond full capacity, making them more efficient and profitable.

Ford Motor Company's increased production to meet demand means that you'll be able to drive home in your dream Ford this summer! Visit our Grosse Pointe Area Ford Dealership where we can help with everything from New Ford Cars to Used Cars to Second Chance Financing!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!
Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube

Wednesday, May 22, 2013

KBB.com Best Family Cars - 2013 Ford Fusion



ST. CLAIR SHORES, Mich.- The completely redesigned 2013 Ford Fusion receiving even more praise for it's new design that appeals to families! It seems like the Fusion has made just about every list out there, but believe it or not, it just just made another one! The 2013 Ford Fusion made KBB.com's Best Family Cars List!

We're not surprised that Kelley Blue Book editors couldn't take their eyes off this family sedan's eye-catching exterior. However, they also appreciated the variety of powertrains that provide the consumer with the power of choice. Offering a range of options, the 2013 Ford Fusion is the first sedan to offer gasoline, hybrid, and plug-in hybrid powertrains while maintaining leading fuel economy ratings. But the powertrain options aren't the only thing that makes the 2013 Fusion a great family vehicle. The car's unprecedented suite of driver-assistance and convenience technologies, including sensors, cameras, and radar, also helped it make KBB's Best Family Cars List.


A traditional family sedan with exotic car design, Kelley Blue Book included the Ford Fusion as one of the Best Family Cars for the choice it gives consumers. The Fusion has something to offer for everyone, discover your favorite feature in our 2013 Ford Fusion Brochure. Or stop by our New Baltimore Area Ford Dealership to take one for a test drive. We can help you drive home in a New Ford Car today with our Auto Loans and Guaranteed Financing!

Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

Visit our website: http://www.royobrien.com
Follow Us: FacebookTwitter & YouTube