Wednesday, February 26, 2014

Ford Celebrates Aussie Ute's 80th Anniversary

Ford Celebrates 80th Anniversary Of Aussie Ute
ST. CLAIR SHORES, Mich.— Ford celebrates the Aussie Ute's 80th Anniversary; the inspiration that led to the development of the beloved F-Series and Ranger vehicles. The first Ford ute is an important piece of Ford's history which lead the company to years of truck leadership across the globe. Now, let us explain just how the iconic ute was born...

It all started back in 1933 with a letter. Hubert French, the managing director of Ford Motor Company of Australia, received this letter from a farmer's wife asking for help. She explained her and her husband needed a car they could drive to church but also needed a truck that would be able to take their pigs to the market. It was not possible for them to afford both. The couple needed a vehicle that could provide comfort and space for their everyday activities. French took this letter as an opportunity and showed it to a young design engineer, Lewis Bandt. Bandt sketched out a vehicle with a coupe body and 'pickup' sides, later adding a wooden-framed utility section with steel outer panels in place of the rear luggage compartment. The result was a clean, spacious, and smooth looking automobile which quickly developed into the 'must have' vehicle for rural areas!

Between 1940 and 1954, 22,000 were sold! Bandt's coupe utility was a first for Ford Australia and left its mark in the development of the Australia auto industry. The original Ford Ute paved the way for some of the world's greatest vehicles—the Pickup or utility. From the original Ute also came the Falcon ute; an Australian favorite with more than 455,000! 

Ford celebrates the Aussie Ute's 80th Anniversary, the iconic vehicle that deserves a great round of applause for inspiring the creation of the F-Series - the world's best-selling vehicle in the country for 32 consecutive years. Who would have thought so many years of successful trucks would have been driven from a single letter? It goes to show that from the very start, Ford produced vehicles with their customers in mind!

We are dedicated to providing our customers with the best service possible. Whether you're looking to purchase a Low Mileage Used Truck or in need of a Complete Oil Change Service, we are here to help! Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

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