Wednesday, July 17, 2013

Ford Brand Perception Rated #1

Ford Brand Perception Rated #1

ST. CLAIR SHORES, Mich.- Ford Motor Company is at it again, and this time the automaker is being recognized for being #1 in the customer's eyes! BrandIndex just completed their midyear review survey, and Ford's brand perception was rated #1 according to consumers!

This year's BrandIndex midyear review surveyed 600,000 Americans, asking them to rate 1,100 U.S. companies based on if they had heard anything good or bad about the brand in the past two weeks. The survey proved that respondents felt very favorable towards Ford Motor Company, allowing the automaker to jump 6 spots from last year, to the BrandIndex's #1 rated company this year!

Ford's top brand perception ranking is due largely to the increasing sales momentum of the automaker's Ford Fusion and Ford Focus cars. Both vehicles are a huge part of the company's commitment to deliver impressive fuel economy across its vehicle lineup. And as part of that fuel economy commitment, the brand offers an impressive, industry-leading seven vehicles that achieve 40 mpg or more! In addition, Ford's U.S. sales were up 12% in the first half of 2013, which lead to the largest market share gain of any automaker.

With so much good news surrounding the company, it's not surprising customer's perceive Ford as a favorable brand! If you agree with the 600,000 American's surveyed in BrandIndex's brand perception survey, come celebrate with a test drive of one of our Dearborn Area New Ford Cars. We can help you take home a new Ford or a Low Mileage Used Car with our Second Chance Financing. Family owned and operated since 1946, Roy O'Brien Ford is located at 22201 E. 9 Mile Rd. St. Clair Shores, MI 48080 for all your Metro Detroit Ford Vehicle needs. Stay on the right track to Nine Mile and Mack!

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